While working on your book this summer, take some time to learn a few techniques about online book marketing. Don’t worry, we can help you with the details through our sister company, Stonebrook Publishing, but as an aspiring writer, it’s always helpful to have an idea of things work. After all, your book probably will not reach many people if you don’t learn how to market a book online. Take a look at these ideas and helpful tips to get your book in front of more people!
Meet Amy Porterfield
Amy produces a weekly Podcast, Online Marketing Made Easy, which is full of great information and easy-to-implement advice that can help you successfully market your book on Facebook. If you think Facebook ads are a waste of time and money, I guarantee, Amy can change your mind!
Before you completely write her off because you don’t think you have time for Podcasts, hear me out. I used to avoid Podcasts because I didn’t believe I had the time to sit down and dedicate my attention to a full Podcast. Then I realized how much “dead time” I have throughout the day when I am in the car, getting ready in the morning, cooking, cleaning, etc. These are all perfect times for putting on a Podcast and getting some great information. I now listen to so many Podcasts in my car that I call in my “Auto University.”
Not only is Amy herself a wealth of information, she also uses her Podcast to introduce you to other online marketers and their Podcasts. All of these marketing gurus can teach you so much, all while you multitask in the car, in the kitchen, or anywhere you can tune into an episode.
In addition to learning marketing tips from podcasts, you can put these bits of advice into practice by creating your very own podcast. Podcasts are perfect for marketing your brand if done in the right way, and with the correct audience. This guide to growing your podcast audience will aid you in the engagement of your podcast, and help get your brand or business out there.
Nevertheless, here are a few of my favorite online marketing Podcasts:
Let David Siteman Garland show you how to create online courses
If you feel like you have valuable information to share, but aren’t sure how to get it out into the world, David can help you. He offers a step-by-step proven system for creating, promoting, and then profiting from your own online course. His free video series: How to turn your ONLINE PLATFORM (blog, web show, Podcast, etc. (into REVENUE by creating your own ONLINE COURSE, can be found right here. Follow his advice and you’ll be turning a profit in no time.
Learn about mobile marketing from Greg Hickman
Anyone who has a smartphone of his or her own knows that mobile marketing is essential. Greg can help you incorporate mobile marketing strategies for your retail business and show you how to be successful with that marketing. He’s all about making use of his extensive network of marketing expert friends to help you dominate mobile. Greg’s web show gives you access to free, uncensored interviews with some of the world’s top experts and most successful mobile marketers. Listen in and take advantage of their experience, insight, and expert advice about how to help retailers and marketers completely dominate mobile marketing.
Figure out how to outsource your online marketing with help from Chris Ducker
If you consider your book a business, the New Business Podcast is for you. This weekly show introduces you to top minds within the “new business” realm. You’ll hear discussions about everything from branding, strategy, business growth, and much more. Chris is known as “The VA Guy” (VA, as in Virtual Assistant) so when it comes to the world of outsourcing, he really knows his stuff.
Create a successful Podcast with John Lee Dumas
Ready to strike out on your own and create your very own Podcast? John Lee Dumas, the founder, and host of EntrpreneurOnFire, can help. This award-winning Podcast covers the inspiring journeys of successful entrepreneurs, every day of the week. This Podcast generates over $250,000 a month in revenue, which in itself is a pretty solid argument for you taking the free 15-day course on Podcasting.
Get to know social media marketing with Michael Stelzner
If you are looking for a Social Media marketing guriu Michael is your guy. His on-demand talk radio show, Social Media Marketing Podcast is designed to help business owners and marketers figure out what works and what doesn’t when it comes to social media marketing.
What about you? Are you ready to take your book to the next level and get it in front of the right people? Contact us today and we can help you take the next step!