It’s May-finally! They say that April showers bring May flowers. I’m not sure about you, but I”m ready to see some flowers in bloom! You know what else reminds me of flowers blooming? Writing a book. Let me explain. As an international book coach, I’m often asked whether or not you can make money writing a book. The short answer to this question is yes, but you must be willing to do the work. Writing a book is the first step, getting others to read and purchase it is the next. When you plant your seed by writing a book and then shower it by getting it in front of the right audience, you can sit back and watch your garden bloom! And you don’t have to be a mathematician to know that more purchases equal more money in your pocket!
The process of promoting your book starts well before you’ve published it. Building a network of interested and supportive followers is a process that should start while you’re writing your book, and it should continue as long as you want to sell your books. Your friends, family, and colleagues will be a rallying point to keep you motivated as you go, and they will also be rooting for your success all along. They will celebrate as you launch your book, and their enthusiasm, likes, and shares on social media will help you to reach their friends and family as well.
Keep reading to learn about six experts who have created expert marketing resources in the form of websites, social media posts, and podcasts, who can help you begin to master digital marketing and get your book in front of the right people!
Social media made easy for authors.
Amy Porterfield produces a weekly Podcast, Online Marketing Made Easy, which is full of great information and easy-to-implement advice that can help you successfully market your book on Facebook. If you think Facebook ads are a waste of time and money, I guarantee, Amy can change your mind!
Before you completely write her off because you don’t think you have time for Podcasts, hear me out. I used to avoid Podcasts because I didn’t believe I had the time to sit down and listen to a full Podcast. Then I realized how much “dead time” I had throughout the day when I am in the car, getting ready in the morning, cooking, cleaning, etc. These are all perfect times for listening to a Podcast and getting some great information. I now listen to so many Podcasts in my car that I call in my “Auto University.” I hadn’t realized how useful podcasts actually were to not just listen to, but for those creating their own podcasts. It’s a useful marketing tool for those wanting to promote their brand and business if done in the correct way. Many choose to follow a guide to growing your podcast audience because increasing that engagement is not easy.
Not only is Amy herself a wealth of information, she also uses her Podcast to introduce you to other online marketers and their Podcasts. All of these marketing gurus can teach you so much, all while you multitask in the car, in the kitchen, or anywhere you can tune into an episode.
Here are a few of my favorite online marketing Podcasts:
Create online courses to supplement your book.
If you feel like you have valuable information to share, and want to take it a level beyond your business book, David Siteman Garland can help you develop an online course to complement or supplement your book. He offers a step-by-step proven system for creating, promoting, and then profiting from your own online course. His free video series: How to turn your ONLINE PLATFORM (blog, web show, Podcast, etc. (into REVENUE by creating your own ONLINE COURSE, can be found right here. Follow his advice and you’ll be turning a profit in no time.
Powerful mobile marketing expertise.
Anyone who has a smartphone of his or her own knows that mobile marketing is essential. Greg Hickman can help you incorporate mobile marketing strategies for your retail business and show you how to be successful with that marketing, an example of this can be seen through digital retailer marketing services similar to woocommerce SEO. He’s all about making use of his extensive network of marketing expert friends to help you dominate mobile. Greg’s web show gives you access to free, uncensored interviews with some of the world’s top experts and most successful mobile marketers. Listen in and take advantage of their experience, insight, and expert advice about how to help retailers and marketers completely dominate mobile marketing.
Managing your book marketing and promotions with help.
If you consider your book a business, the New Business Podcast is for you. This weekly show introduces you to top minds within the “new business” realm. You’ll hear discussions about everything from branding, strategy, business growth, and much more. Chris Ducker is known as “The VA Guy” (VA, as in Virtual Assistant) so when it comes to the world of outsourcing, he really knows his stuff. If you are looking for even more ways to market your product, you might also want to reach out to a Digital Marketing Agency such as Ram Digital to help you develop an online strategy.
Create a successful podcast to promote your book.
Ready to strike out on your own and create your very own Podcast? John Lee Dumas, the founder and host of EntrpreneurOnFire, can help. This award-winning Podcast covers the inspiring journeys of successful entrepreneurs, every day of the week. This Podcast generates over $250,000 a month in revenue, which in itself is a pretty solid argument for you taking the free 15-day course on Podcasting.
Up-to-the-minute social and digital marketing expertise.
If you are looking for a Social Media marketing guru Michael Stelzner is your guy. His on-demand talk radio show, Social Media Marketing Podcast is designed to help business owners and marketers figure out what works and what doesn’t when it comes to social media marketing. If you’re looking to learn about a seo service for your website follow the link.
What about you? Are you ready to make money writing a book? Contact us today and we can help you take the first step!