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Book Writing Class Tool: The First BookMap-Your Personal Story

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Book Writing Class Tools to Help Organize Your Thoughts Onto Paper

When I was a child, we took family vacations, and each of my parents had a role. Dad was the driver; Mom was the navigator. Poor Mom. Dad wasn’t a patient man, and he had little tolerance for anything but instant, on-point answers. At that time, we used the fold-up maps that gas stations sold, which were a challenge unto themselves.

Most of us don’t use physical maps anymore because we have fabulous phone apps and GPS devices that tell us where to go, turn by turn. All we have to know is our starting and ending points.

And that’s exactly what you know about your book right now. Your starting point is here, where you have nothing. Your endpoint is the purpose of your book, which is reflected in your Purpose Statement. With The Book Professor, we’ll help you create a BookMAP that will show the step-by-step route to that final destination—without all the clutter of the side roads. It’s a Method And Process (MAP) that you’ll use to save time, energy, and emotion—and it’s the shortest route to delivering your audience to the purpose of your book.

“When you’re open and honest you give the reader permission to be open and honest too.”

-Nancy Erickson

BookMAP 1: It’s Personal

When you take our book writing class, you’ll learn that your personal story is one of the most important parts of your book. Some writers, particularly if they’re writing a business book, want to leave out this part and simply share their knowledge or instruct the audience. That would be a mistake.

Before you can tell your readers anything, you must earn the right to be heard. Nobody likes to be told what to do, especially if they don’t know anything about you. What makes you an authority on this subject? Why should they listen to you? Those are the questions you answer when you share your own story.

And your readers don’t want the whitewashed version of you. Share your high points and the deep canyons, the wins and the demoralizing losses, the beautiful and the ugly. You must be real and transparent. So shuck off your pride that tells you if they know who I truly am, they won’t like me. That’s bunk. When you’re real, people will love you. When you’re open and honest, you give the reader permission to be open and honest, too.

I’m not saying it’s easy. It takes a lot of courage to be this vulnerable. We all want to put our best foot forward to make a good impression. We like to hide the messes we’ve made, but sometimes the mess has become your message.

That’s what’s so effective about my Executive Group Coaching classes. In this book writing class, you get to share your failures and foibles in a safe place, test out your message with others in the class, and gain strength from doing so—before you bare your skin to the world.

 

What about you? What personal story do you have inside? Contact us today, and we can help you get it out of your head and onto paper!

 


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Fall Leaves

Book Writing Coach Advice: Refocus and Fall Back Into Your Goals

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As a book writing coach, I’ve worked with many students to help them describe seasons in a way that makes the reader feels like they’re actually there in the story. And my favorite season to describe is Fall. Whether it’s taking a long stroll through beautiful foliage, apple picking with the kids, or curling up on the sofa with a good book, there’s something about Fall that brings me a sense of peace and returns me to a concrete work routine. Summer gets me out of my routine and pulls me away from my goals because of vacations, time off with the kids, or just bumming around in the sun; Fall magically helps me to refocus.

And do you know the best aspect about refocusing? It’s refocusing with accountability. When you refocus on your goals for the year, if you include someone with whom you can be accountable, it’s much more likely that you’ll finish 2018 having accomplished what you set out to do.

Business man walking inside of buildingRefocus Your Goals With Accountability

Last fall, I had to pause my workout sessions with Brent, my trainer, because I had minor surgery that required two weeks’ recuperation. After that, Brent and his wife had a baby, and he took off for ten days of family time. Then I was traveling, and during that trip, I contracted a nasty bronchitis that turned into pneumonia. When I was finally well again, Brent got sick and was out for two weeks because either he or his kids were sick. When we started back up, his new baby was seven weeks old, and I was out of shape. I hadn’t worked out for nine weeks.

Of course, I could have worked out by myself during that time, but I didn’t. I have no excuses because we have a home gym complete with a full set of weights, a workout bench, a treadmill, and a gym-quality elliptical trainer—all the tools I needed to keep up with my exercise program. But when I lost the accountability, I lost my motivation. If I hadn’t restarted my sessions with Brent, it’s quite likely that my exercise program would have ended there.

I don’t know if you’re a goal-setter, but I’ve become one—somewhat reluctantly. I don’t like to set goals because I don’t really want to be accountable to them. I don’t want to set a goal and fail, so I prefer just not to do it. And yet, if I don’t set goals, I don’t accomplish anything significant. This is especially true if I need to refocus back on my original goals.

When I first started the practice of goal-setting as a book writing coach, I’d write down my ultimate goals and hope they’d come to fruition. But that wasn’t a realistic approach. I had to break each goal into smaller steps and execute those steps to move forward. There are tons of books on how to set goals and break them into smaller tasks, and that’s all well and good. But these resources weren’t helpful to me until I added the layer of accountability. I need to have someone to answer to.

This is especially true if you’re writing a book. If you want to write your book, you not only need a step-by-step plan, you also need structure and accountability. It takes a year to write a book, and it isn’t reasonable to expect that you’ll keep going and going week after week, for fifty-two weeks, without a little kick in the pants every now and then from a book writing coach.

What about you? Are you ready to refocus your goals and get back to writing? Contact us today and we can set up with a book writing coach to keep you accountable!

 


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Book Writing Course Tip: Tell Your Story With Purpose

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I love meeting people who want to write stories. But you know what I love more? Meeting people who want to write stories that have a purpose, which is something I stress in my book writing courses. I recently heard a podcast, and the speaker suggested that not everyone has one true calling. She dubbed people who have many interests and talents as multipotentialities. She said that living in a society that asks “what do you want to be when you grow up?” can have a detrimental effect because it makes people feel they have to commit to one thing forever—and that many of us don’t have one “one true calling” or one purpose. Interesting.

I know what it’s like to go through life doing jobs that were never suited for me in the first place. (Yes, I was once the owner of an asphalt paving company!) But I do believe that we were all put on Earth for a purpose. Before I developed my book writing course, I spent years pursuing things that I could do fairly well but left me feeling aimless, directionless, and without a purpose. My life felt like it didn’t have a point. Ultimately, my true gifts of writing pulled me back, and that’s when life got amazing and I knew my true purpose.

Give Your Nonfiction Book a Pointed Purpose Statement

The Purpose Statement for your book is exactly what it sounds like. It’s a statement—a single sentence, not a paragraph—that states what your book will accomplish for its specific audience. If you want your book to make an impact, it must perform an action.

Here’s a fill-in-the-blank formula that will help you craft your Purpose Statement:

The purpose of this book is to do ___action_____ for _audience_____.

What do you want your book to do? Hard question. Maybe it’s easier to explain what you don’t want it to do: You don’t want your book to raise awareness. Seriously.

You might think, I think I do want to raise awareness. Actually, you don’t. If you write a book to raise awareness, you miss an opportunity to change lives, save lives, or transform society.

You could write the most captivating, awareness-raising book in the world, but at the end, your readers’ response will be, “Well, that was interesting. Now I know about that.” Then they’ll shut the cover and promptly forget about it. Or maybe it will stick with readers for a few days, and they’ll think, “Somebody should do something about that.” But that’s as far as it will go. In the end, you’ve spent your time, energy, emotion, and money to write a forgettable book.

You want to create change in a specific, targeted audience, and you can use this formula to write your Purpose Statement:   

The purpose of this book is to _action_ for _audience_ so they can result.

What change do I want to invoke in my readers? Change implies action.

Here’s an example from one of my clients:

Nancy Nelson, Lessons from the Ledge: The purpose of this book is to guide women in crisis to dig into their resilience, to push past the pitfalls, and to reframe the pain so they can thrive instead of merely survive.

Let’s analyze Nancy’s Purpose Statement in light of our formula:

The purpose of this book is to guide (action) women in crisis (audience) to dig into their resilience (result 1), to push past the pitfalls (result 2), and to reframe the pain (result 3), so they can thrive instead of merely survive (result 4).

Your Purpose Statement is the foundation of your book. It defines your mission and describes your job as the author: to deliver your audience to realize the purpose of your book. It should be clear, concise, and specific. It’s the guide for everything you’ll write.

What about you? If you or someone you know is ready to tell your story with purpose, please contact us and we can help you enroll in a book writing course today!


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“I’m not a writer” – Why You Should Hire a Book Writing Coach

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No one can be an expert in everything. I talk a lot about the value of establishing yourself as an expert in your field, and I happen to be an expert book writing coach who helps people who claim they aren’t writers to write and publish their nonfiction books. I am not, however, an expert in everything, which is why I’d like to share my experience working with a coach of my own in order to achieve an important goal.

My husband, Tom, is an outdoor enthusiast, and he has a special relationship with the Grand Canyon. Every year for the past decade he has taken a couple of weeks to float the Colorado River at the bottom of the Canyon, enjoying the white water, scaling the canyon walls on challenging hikes, and sleeping under the stars. He is also a darn good photographer and likes to get up in the wee hours to photograph the deep black sky that radiates light from the millions and millions of stars. The Grand Canyon restores Tom and ignites every fiber of his being with its beauty and majesty. He can’t get enough of it, and he wanted to share it with me.

im-not-a-writerI also love the outdoors, but the thought of spending two weeks on a raft and living outdoors without the basic comforts of a bed or bathroom was a bit daunting. And then there was the hike in. To get to the bottom of the canyon, we would hike 8.5 miles down Bright Angel Trail, which has an elevation drop of one mile. We had to carry in all of our belongings in packs that weighed about 25 pounds. The hike usually takes between 5.5 and 6.5 hours, and it’s not for the faint of heart. You might think that hiking down is easy but, in fact, the hike down is harder than the hike up. Your shins and calves bear the brunt of the pounding, and afterward hikers often lose their big toenails. They are also prone to suffering intense calf pain for days afterward, pain that is nearly crippling.

As you float down the river, other hikes are part of the trip, and I don’t mean a nice little stroll down a trail. At times you have to plant your hands and feet on opposite sides of the wall in a slot canyon and then scale upward. On some hikes there are thin ledges — only two feet wide — that you must traverse. You have to inch yourself sideways and hope that your hands have a firm grip on the rock wall. It’s a long way down, but when you get past these challenging portions, you reach amazing scenes of beauty that you never knew existed.

I knew I could deal with living outdoors, but I wasn’t sure I could endure the hike down with a 25-pound pack on my back. I also knew I didn’t have the skills to climb a slot canyon or scale ledges.

If I was going to do this, I needed to get help. I needed a coach.

I started training with Brent about five months before our trip. He planned a regimen where on Wednesdays we worked on building strength and on Fridays we worked on balance and agility. In between, I amped up my cardio so I would have the endurance I needed. When I went to my training sessions, I had no idea what we were going to do that day. I didn’t know how to get myself in shape, so I just did what Brent told me. All I did was show up and follow his instructions. When he told me to do twenty jump squats, I did them. When he told me to get on the stair climber and climb on my tiptoes, I did it. When he said to stand on the bosu ball on one leg and catch the ball he threw to me, I did it. No two sessions were the same, and week after week after week, I showed up and did whatever he said to do for that hour. Little by little, I built my strength and agility in those one-hour bite-sized chunks.

The day we hiked down the Grand Canyon, there was an excessive heat warning. Temperatures were expected to rise to 112 degrees on the canyon floor, which is exactly where we were going. We were fully prepared with energy snacks, plenty of water, and our hats and sunscreen, and there were water refill stations about every three miles. We were ready. I was ready.

It took us 5.5 hours to get to the bottom, and I felt pretty good until about the last half mile. It was my toes. They were screaming at me, and I was certain I would lose those toenails. The heat was exhausting, and by the time we reached the bottom it was 109 degrees, but we made it. I made it! Those small repeated increments of time I’d devoted to getting in shape for the trip carried me from the upper rim of the Grand Canyon to the Colorado river at the bottom. I never even had the deep muscle pain that some experience.

Get a Coach

So what does my trip to the Grand Canyon have to do with your book? You have a book-worthy idea inside you and might think, “I’m not a writer, I can’t do this,” but that’s not true. You may not be not a writer, but that doesn’t mean you can’t become an author. You can do anything you want to do if you get the proper help. You need a book writing coach who can take the idea for your book and help you crystallize your message, plan the contents, write the manuscript, edit it to perfection—and finally—publish and distribute your book. You need someone to take you the entire distance so that all you have to do is follow. A great book writing coach can turn a “liver” into a writer.

Here’s the thing: people who write nonfiction aren’t writers. They’re what I call “livers.” You’ve lived through something; you’ve been through something, you’ve learned something, discovered something, or developed something, and you’re busy living your life. You’re not a writer because you’re a doer. You’re out accomplishing things. You don’t need to learn the publishing industry or take any writing classes to write your book. You simply need to get your message out of your head and out into the world, and you need a comprehensive book writing coach to help you do that.

All you have to do is take the first step and get started. You have a message, and I have a process. Why don’t we work together?


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nonfiction book writing coach book writing and publishing consultant DESIGNING-YOUR-EXCEPTIONAL-STORY

Design your exceptional story for your nonfiction book

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nonfiction book writing coach book writing and publishing consultant DESIGNING-YOUR-EXCEPTIONAL-STORYIt is my honor and my calling as a non-fiction book coach to help a great many people including business and community leaders transform their experience into a story that moves people to action. I am a believer that the wisdom and power to create real change is trapped in the minds and experience of leaders, community builders, and everyday people all over the world. 

As a book writing and publishing consultant, my role is to connect people like these, who have solutions for the world’s problems, with the people who need those answers. I do this by coaching them to write a nonfiction book that makes an impact – a book that will give them a broader platform to share those ideas.

I had the great honor of speaking at an Arête – HPA event in January. Arête is a truly exceptional group of leaders who have exceptional stories to tell.  In this presentation, I talk about how to go about designing your exceptional story.  

Enjoy!

What about your story? You’re the only one who can do it.

If you would like support, consider one of my nonfiction book coaching programs:


author-coaching-book-coach-online-writing-class-get-my-book-outAbout Nonfiction Book Writing & Publishing Expert Nancy Erickson

Nancy Erickson is better known as “The Book Professor,” a writing and publishing consultant who specializes in helping aspiring nonfiction authors bring their book ideas to market. Nancy works as a book coach assisting authors that write self-help books, biographies, business books, and other nonfiction books through online courses and book coaching. Contact Nancy with questions or to have her speak at your upcoming event by clicking here.


Find out more about Arête HPA

Arête provides the most essential life, leadership and relationship tools for your personal growth and the development of your business.  We believe that the best way to build long-term relationships is to actually develop and establish real authentic connections.  Our Exceptional tools help you do that, click below to start Designing Your Exceptional Life, Company, Story, Idea, Network and Career.


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How to Become an Author: Time Block 2

How to Become an Author: Time Block

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By Nancy Erickson, The Book Professor

Congratulations! You’re going to write your book and are ready to start. But how will you find the time? The rest of your life hasn’t changed, and your schedule was already full.

You’ve heard about The Law of Attraction, haven’t you? The Law of Attractions says that what you think about is what you attract into your life. Your dominant thoughts will find a way to manifest. When you change your thoughts, you change your life.

So what will you think about—that you’ll never get your book written or that you don’t have enough money to pursue it? Of course not!! When that nagging voice in your head says, “you’re not good enough, you’re too busy, this is too hard,” you have to knock it down. You know what I do when that voice attacks me? I stand up and shout out loud, “ STOP LYING TO ME!”

You didn’t wake up one day and say, “Oh, I think I’ll write a book now.” No—something put that seed inside you. And it’s been growing over time. This desire came from something bigger than you, and its effect will be bigger than you, too. Your message can change the world, and that’s exactly how we change the world … one reader at a time.

Life is busy, and time is precious. You’ve got work, the kids, vacation, responsibilities, blah, blah, blah. That little voice that whispers sweet defeat in your ear even before you even get started needs to be put in its place. Tell it you ARE going to do this and you DO have enough time. This is a challenge, but you’re up to it.

So how do you find the time to write your book? I use a method for organizing my time called Time Blocking, and it can work for you, too. When you Time Block, you divide your time into blocks so that you can use it wisely and be productive. Of course, you have to be efficient when you carve out the time for writing, which means that you take a look at EVERYTHING you do, evaluate all your responsibilities, and organize the tasks into specific blocks of time. That’s how you get everything done.

Become an author by having a time block planTime Blocking also means that when your calendar is set, you HONOR the calendar, that you ENFORCE the calendar, and LIVE BY the calendar. It takes discipline, but it’s very effective once you get the hang of it.

When I was first introduced to the idea of time blocking, I thought Good Grief! I’m going to have to get up at 5:00 am in order to get everything done. I’m not suggesting that your days be as long as mine are, but on the other hand, if you need to pack more in for the short term in order to can get your book written, then so be it.

Notice how I block my time. Everything is color-coded, and you can see that I devote large blocks of time to my tasks– not just fifteen minutes here or there. I organize my time so I can concentrate fully on one thing, then move on to the next.

Every week, I have to schedule time to plan, write, deliver, and produce my classes, as well as coach my clients, so I calculate how much time I need per week for those tasks, and schedule everything in blocks throughout the week.

If you need  more help, contact me for one-on-one coaching or group writer courses or sign up for my newsletter for more information, class announcements, and tips for writers.

 

 


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Fill your Fall with an especially meaningful project 1

Fill your Fall with an especially meaningful project

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With the start of September, there are long lines and crisp school uniforms lined up at the bus stops near my house and parents of children headed back to school have more time on their hands than they’ve had in months. Those new-found hours soon become filled with the honey-do lists that have piled up all summer long, but have you considered doing something more with your time?

NOW is the time to write your book!nonfiction book writing coaching book writing coach executive book coach how to write a book

I spent this summer busy at work on some new tools to help aspiring authors get those books out of their head and into the hands of their future readers. The first tool I’m wanted to share with you is my new guide, “How to Prepare Yourself to Write a NonFiction Book.” Click here to download the guide and get started!
In addition to this FREE guide, there are opportunities for you to go back to school as well. I am holding two free webinars in September. Please check out my event calendar for details and to sign up. I will also be announcing a new class starting this October. Watch your inbox for more news soon!I can’t wait to see what you write next!
All the best,
Nancy-Erickson
The Book Professor
@TheBookProfesso

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