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Nonfiction Book Consultant Advice: It’s Not About You

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I recently came across an article in Forbes that discussed the rise of narcissism in our country—specifically social media narcissism. As a nonfiction book consultant who uses Facebook and Twitter, I had to read more. The author stated that people who are always taking selfies are the ones who want to gain the most admiration. They’re easy to spot on social media because they regularly change their profile pictures.

The same applies to posting regular photos. Narcissists are desperate for more admiration, and a new photo spikes the interest that gets them going (Source). I’ve seen this happen countless times on Facebook and have always wondered how people find the time to post multiple personal photos a day. Ha! I certainly don’t have that kind of time. In other words, these social media junkies are fixated on one thing—themselves.  

It’s interesting. All this talk about narcissism and self-absorption reminds me of what I’ve been saying for years to my writers and any prospective writers I meet.  As a nonfiction book consultant and someone who’s had enough life experience, please listen: It’s not about you! Your story and solutions are about providing hope and help to someone else.

Why Keep Your Story to Yourself?

Lots of things can deter us from telling our story, and as a nonfiction book consultant, I’ve found that fear is the main thing that holds people back. What will people think? What if they don’t like it? What if they don’t like me? What if I’m criticized? What if I’m ridiculed?

You don’t have to try to think of the “what ifs”; they attack you without effort. It’s scary to put yourself out there for all the world to see.

Maybe you can turn these fearful “what ifs” into something positive: What if you change someone’s life? What if you save someone’s life? What if you help someone who is without hope? What if your pain is the path to another person’s healing? What if writing your book and laying it all out there actually helps to heal yourself?

Here’s the thing I’ve learned as a nonfiction book consultant: most people who write nonfiction aren’t writers. They’re what I call “livers.” You’ve lived through something, been through something, learned something, discovered something, or developed something, and you’re busy living your life. You’re not a writer because you’re a doer. You’re out accomplishing things. You don’t need to learn the publishing industry. You simply need to get your message out of your head and out to the world.

You’re the only one who has your story. You’re the only one who can write it.  If you or someone you know is ready to make the decision and write, contact us today and we can help you with the next step!

 


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You Don’t Need Anyone’s Permission to Tell Your Story

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Family secrets. Truths not told. Sensitive feelings. Things swept under the rug. These can be big barriers to writing a book. Big risks.

Some of us have stories that we’ve had to bury out of respect—or fear—of others. All our lives, we’ve pretended that things are okay, and we’ve hidden truths that have hurt us in order to protect someone else. We’ve lived under the shadow of other people’s choices, and we want to finally be set free. Except we’re afraid. Really afraid.

Perhaps you’ve been a victim of sexual abuse, or you grew up in a violent family, or you suffered under the lash of a parent’s alcoholism or other addiction. Maybe your husband is a closet homosexual or your child is struggling desperately with his or her gender identity. You know your story can literally save or change someone else’s life, but you’re afraid to tell the truth because it could hurt other people. Some of our stories are built from shame. I understand because my story comes from that same place too. But that doesn’t mean you shouldn’t tell it. I promise, someone else is going through the same thing and your story could be the hope and help they desperately need to walk through the darkness.

Keep the End in Mind

It might be best to stop obsessing over the people you might hurt and focus on the people you can help. The problem with dirty little secrets is that they get stashed away, and when you find yourself in the middle of one of them, you’re convinced that you’re completely alone because people don’t talk about this stuff.

Woman staring at treesWhen you were smack in the middle of your pain, chances are you felt totally alone. There was no one to talk to and no one who understood. This type of isolation is deadly. You have to bury the pain, and you eventually have to split off from yourself to survive. You maintain a public façade that you protect with all your energy, and in doing so, you lose touch with yourself because you’re living a lie.

What if you’d had a book to be your friend? What if you’d connected with a fellow sufferer—the book’s author—and felt the compassion of someone who’d been through the same thing but was now on the other side of it? Would you want to know how things got better for that individual, to see a path out of darkness for yourself?

What if you could be that author?

Human beings are resilient, but there are two things we can’t live without: hope and help. When you tell your story—what you’ve been through, what you’ve endured, and what you’ve overcome—you can be the lifeline for someone who is sinking. You can be that voice of hope and help.

If you or someone you know is ready to tell their real story, reach out to us and we can help you take the next step!

 


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Book Coach Advice: Drop the Mic

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Have you ever heard the term “drop the mic” or “mic drop?” If you’re a professional coach or speaker or keep up with pop culture, chances are you have. If you haven’t, then maybe you remember seeing former President Barack Obama’s infamous “mic drop” at the end of his final correspondents dinner address. It caused quite the stir and cemented his place in history as the only President to purposely drop his mic after a speech.

Webster defines mic drop as the act of intentionally dropping one’s microphone at the end of a speech or performance; displaying a bold confidence that has been very impressive or cannot be topped. I love that definition and can relate. Remember the last time you gave a speech or presentation that took untold hours to write and prepare, and then after you presented, immediately knew you nailed it?  You owned the stage, felt prepared, and exuded confidence because you knew you were an expert on your subject? Most importantly, your audience knew you were an expert. I love that feeling.

As a book coach, I’ve given countless presentations in my life, but it’s the ones where I could have dropped the mic at the end that give me the most satisfaction. But you can only drop the mic if you’re prepared, have established credibility so your audience will believe you, and are an expert in your field. If you’re not the perceived expert in your field and don’t have credibility,  keep reading.

Write a Book and Finally Drop the Mic!

As a coach or public speaker, you’re a different kind of entrepreneur. You have the expertise and solutions that can help others. You know how to tell a story, and you have testimonials. You’re talented and what you have to say matters. But do other people know how credible you are? Do they know you’re an expert in your field? If not, you can increase your credibility and attract a following by writing your book, but without a book, you’re just another self-proclaimed expert.

Man giving presentationIf you want to know how to become an author, you’ll want to work with an Executive Book Coach. When you have a book, it establishes you as an expert, increases your credibility, and helps you attract a following. As a speaker or coach, you’ve already developed a lot of material that will be rich content for your book. The challenge is to organize that material to deliver it in book format, and wrap it in a sustainable story format that will keep your readers engaged.

You can learn how to become an author. The first step is to prioritize your material. You must also know your audience and your market. Identifying your audience will help shape your book throughout the writing process and ensure better sales when it comes time to market and promote your nonfiction book. If you think your book is for everyone, you are setting yourself up for failure. No matter how great your message, it simply cannot appeal to every person! It’s no different when you’re giving a speech. What you have to say matters-but everyone is not your audience.

Are you tired of giving lackluster presentations that seem to fall on deaf ears because your audience doesn’t believe you? If you’re ready to establish yourself as an expert, increase your credibility, attract a following, and finally deliver that mic dropping performance that your audience can believe, reach out to us and we can help you take the next step!

 

 


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Discoveries Along The Way

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When you look at your clock, have you ever wondered where it came?  I don’t mean where you bought it, but rather how did our world learn to quantify time and who discovered it? If you’re like me, you probably don’t give it much thought.  Or what about that glass of milk, wine, or beer that most of us consume on a regular basis without an afterthought.  You may have heard the term pasteurization, but have you ever thought about who created that process to make these beverages safe for us to drink in the first place?

Like you, I take these modern day conveniences for granted and expect them to be available when I need them. I am forever grateful that French scientist Louis Pasteur not only discovered his heat-treatment process that destroys pathogenic microorganisms in certain foods, but that he took the time to share it with the rest of us!  And we can’t forget Chinese monk and mathematician, I-Hsing, for creating our first clock so we can quantify time (Source). What if these scientists and countless others decided to keep their discoveries to themselves? Yikes! Talk about being selfish.

What about you? What discoveries have you made along the way that you’ve yet to share with the world? Is that fair? Would you consider yourself selfish for not sharing your discovery?

Your Discovery is the Solution Someone Else Needs

As a professional book coach and writer, I encourage people to share their passion and solutions with the world. We have so many problems in our world and the top-down approaches don’t seem to work. I believe the answers are trapped inside of people like you. My role is to connect the people who have solutions with the ones who need those answers, and I do it by coaching busy professionals to write a high-impact nonfiction book. I don’t care if your discovery is about a new business process that can save time and dollars, a memoir about overcoming pain and suffering, or if it’s about how to connect on a soul-level with your dog: if you have a passionate solution, someone else needs it. People don’t buy books, they buy solutions. Someone is looking for what’s trapped inside you.

  • Do you have an idea for a book, but don’t know how to get started?
  • Is your idea a passion that continues to grow? Could your discovery change the way we do things?
  • Is it something that’s been percolating for some time, and it’s time to release it?

If you’re not a writer, don’t worry. You don’t have to have one sentence written, and you do not have to be a professional writer to publish a powerful nonfiction book. You need to simply have an idea—and the commitment to see the process through. Someone needs your discovery. Think about that the next time you pour milk on your cereal or check the clock before heading out.  


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Featured Author: David J.P. Fisher author, become an author, write a book, feature author, self publishing, book coach, nonfiction, non fiction, nonfiction writing, nonfiction book coach

Sought-after speaker publishes business book

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Tips to writing good copy

I am so proud of how far my client, David J.P. Fisher, has come! Not only has he published his book Networking in the 21st Century: Why Your Networking Sucks and What to do About it, he has also been able to author various versions of the book tailored specifically for LinkedIn, millennials, and within your company.

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Featured Author - Helen Gennari had her book launch party for her first book, From The Heart of An Abandoned Daughter author, become an author, write a book, feature author, self publishing, book coach, nonfiction, non fiction, nonfiction writing, nonfiction book coach, helen gennari, book launch, book launch party, book marketing

Helen Gennari publishes inspirational survival story

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Helen Gennari is this month's Featured Author that recently celebrated with her book launch party for From The Heart of an Abandoned Daughter

Gennari’s autobiography launch party benefitted shelter for battered women

At the end of October my sweet friend and client, Helen Gennari, had a fabulous book launch party for her first book, From the Heart of an Abandoned Daughter: My Personal Journey Through Family Violence and Beyond, which benefitted Woman’s Place in St. Louis, a shelter for battered women. It has been wonderful to see her share her story about growing up with and surviving family violence and her desire to help others that struggle with similar situations.

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How do you tell your story? 1

How do you tell your story?

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All you have to do is tell your story. But how do you explain who you are? How do take your entire life and create a crystallized message?

The first step is to build a foundation for your story, and you can do that by answering these two questions:

1. What’s the purpose of your story?

You probably have some general ideas about what you want to say, but I challenge you to distill those ideas down to a single Purpose Statement before you start. Your Purpose Statement should say, “The purpose of my story is to _________________________________.

Complete that sentence. Bear in mind that it’s one sentence, not a paragraph.

Let me give you an example using my own purpose statement: The purpose of my story is to inspire others to use what they know and what they’ve experienced to make a positive, lasting impact on the lives of other people.

2. Who’s the audience?

If you don’t know your audience, it’s a lot like playing spin-the-bottle in the dark. Don’t you want to know who you’re going kiss before you pucker up?

Likewise, you need to envision your audience. Who do you interact with? What’s their age, demographic, marital status? Are they male or female, conservative or liberal? How do they identify themselves? Complete this sentence: The audience for my story is __________________.

Example: The audience for my story is entrepreneurs and business people.

Pull it all together.

Now pull these components together into a single statement.

Example: The purpose of my story is to inspire entrepreneurs and business people to use what they know and what they’ve experienced to make a positive, lasting impact on the lives of other people.

write your story from the perspective of your reader

Now that you have your Purpose Statement, you will write your story from your audience’s perspective, not yours. What do they want to know? What information are they seeking? What new message or perspective can you deliver? Compelling content always meets the need, and your job is to deliver what your audience is seeking.

To crystallize your message, include only the parts of your story that drives your audience to realize that purpose. Everything you write should drive toward that message, that audience, and that purpose, in order to achieve that result.


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How to Become an Author: Time Block 2

How to Become an Author: Time Block

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By Nancy Erickson, The Book Professor

Congratulations! You’re going to write your book and are ready to start. But how will you find the time? The rest of your life hasn’t changed, and your schedule was already full.

You’ve heard about The Law of Attraction, haven’t you? The Law of Attractions says that what you think about is what you attract into your life. Your dominant thoughts will find a way to manifest. When you change your thoughts, you change your life.

So what will you think about—that you’ll never get your book written or that you don’t have enough money to pursue it? Of course not!! When that nagging voice in your head says, “you’re not good enough, you’re too busy, this is too hard,” you have to knock it down. You know what I do when that voice attacks me? I stand up and shout out loud, “ STOP LYING TO ME!”

You didn’t wake up one day and say, “Oh, I think I’ll write a book now.” No—something put that seed inside you. And it’s been growing over time. This desire came from something bigger than you, and its effect will be bigger than you, too. Your message can change the world, and that’s exactly how we change the world … one reader at a time.

Life is busy, and time is precious. You’ve got work, the kids, vacation, responsibilities, blah, blah, blah. That little voice that whispers sweet defeat in your ear even before you even get started needs to be put in its place. Tell it you ARE going to do this and you DO have enough time. This is a challenge, but you’re up to it.

So how do you find the time to write your book? I use a method for organizing my time called Time Blocking, and it can work for you, too. When you Time Block, you divide your time into blocks so that you can use it wisely and be productive. Of course, you have to be efficient when you carve out the time for writing, which means that you take a look at EVERYTHING you do, evaluate all your responsibilities, and organize the tasks into specific blocks of time. That’s how you get everything done.

Become an author by having a time block planTime Blocking also means that when your calendar is set, you HONOR the calendar, that you ENFORCE the calendar, and LIVE BY the calendar. It takes discipline, but it’s very effective once you get the hang of it.

When I was first introduced to the idea of time blocking, I thought Good Grief! I’m going to have to get up at 5:00 am in order to get everything done. I’m not suggesting that your days be as long as mine are, but on the other hand, if you need to pack more in for the short term in order to can get your book written, then so be it.

Notice how I block my time. Everything is color-coded, and you can see that I devote large blocks of time to my tasks– not just fifteen minutes here or there. I organize my time so I can concentrate fully on one thing, then move on to the next.

Every week, I have to schedule time to plan, write, deliver, and produce my classes, as well as coach my clients, so I calculate how much time I need per week for those tasks, and schedule everything in blocks throughout the week.

If you need  more help, contact me for one-on-one coaching or group writer courses or sign up for my newsletter for more information, class announcements, and tips for writers.

 

 


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