Blog
Five Steps to Find the Theme of Your Nonfiction Book
My book isn’t organized or cohesive. How do I fix it? If you’re like most aspiring authors, the ideas for your book percolate in your mind before you start writing. But when you start to write them...
Why (and How) to Connect with Your Readers as an Author
As I sat in my office, trapped in a large-scale Zoom meeting, I wasn’t just half-engaged—I was barely there at all. With thirty participants on the call, I had to scroll through more than one screen...
Process Makes Perfect: 15-Year Writing Slump Vanquished, Thanks To The Book Professor®
The Germination of a Book In any business, marketing your services is critical, and in 2007, Rem Jackson created Top Practices—a company that helps podiatrists market their services. To teach them...
How to Write for Men or Women (or Both!)
Write a book that resonates with your audience, whether male or female. Many aspiring writers have questions about how to write a book for men vs. women. Should authors employ a different style or...
Second Time’s The Charm
After a tough “first book” experience, Dr. Kathy Maupin turned to The Book Professor® for help with the second volume. Dr. Kathy Maupin spent 30 years in obstetrics and gynecology before midlife...
How to Write a First Draft that Works
Avoid the pitfalls. Beat writer’s block. Finish the first draft of your nonfiction book. I’ve created my book’s structure. Now what? If you’ve followed this blog over the past few months, you’ve...
Jim Canfield on Launching a New Career with a Book
How an author rewrote a classic business book and changed his life. The CEO’s CEO Jim Canfield has spent much of his career helping business owners and entrepreneurs from diverse industries succeed....
The No-Excuses Guide to Writing a Business Book
Establish yourself as an expert. Increase credibility. Attract a following. Will this help you move your career forward? Entrepreneur Brian Marcel has had a wildly successful career. As one of the...
Business Book Author Brian Marcel: Niche Experience, Broad Appeal
With a career’s-worth of experience, this barcode industry entrepreneur created a marketable nonfiction book with The Book Professor®. Finding Opportunity in a New Technology Brian Marcel felt...